gamescom 2017

Date: August 22-26, 2017
Venue: Koelnmesse
Location: Cologne, Germany
Target Audience: Canadian Game Development Industry
Sector: Information and Communications Technologies

Gamescom is Europe’s leading trade fair for the gaming industry and the biggest entertainment event in the word. The show was a big success again last year, with 877 exhibitors, around 345,000 visitors from 97 countries, 30,500 of which were trade visitors and more than 5,000 journalists.

For the eighth consecutive year, the Trade Commissioner Service (TCS), led by the Consulate of Canada in Munich and in collaboration with other federal, provincial and industry partners will support an international matchmaking program. Other elements will include an open concept meeting area, reception desk services and private meeting rooms available for pre-booking (30 minute slots). The program is designed to provide TCS clients with access to local contacts and actionable commercial intelligence.

A centralized Canadian Presence at Gamescom will feature strong branding and messaging for Canada’s gaming industry and a unique cultural contribution. This is being undertaken with the objective of increasing industry and media focus on Canada’s vibrant gaming industry and leading-edge capabilities – particularly timely for Canada’s 150 celebrations. The TCS and other partners will be able to make connections with various networking and investment events over the course of the show.

Why your organization should participate:

  • Compare your product/service with international competitors
  • Develop a first-hand understanding of the opportunities and challenges of doing business in foreign markets
  • Gain insights and market intelligence
  • Increase visibility of your product or service
  • Meet key commercial entities, industry players, and potential buyers, investors and/or partners
  • Participate in networking events
  • Participate in pre-organized business to business meetings
  • Pitch your product /service to selected audiences
  • Receive on-the-ground assistance from the Canadian Trade Commissioner Service

Trade Commissioner(s) involvement:

Activities organized by the Trade Commissioner Service

  • Business-to-business meetings
  • Networking event
  • Pavilion/exhibit
  • Product pitch to select audiences

Rémi-Jacques Nadeau is the Trade Commissioner responsible for the ICT sector for the German market and can provide information on this and other local events that you are considering, as well as advice on business development in the region. Services from the Canadian Trade Commissioner Service are offered free of charge to Canadian companies and organizations.